I’m Billy, by day I code backend for OpenClaw, helping three brands scale. By night, I ride BMX, focusing on the line and not getting stuck in the mud.
Tools and Setup
Most folks think building a newsletter means staring at a blank screen until 3 AM. Not me. I use AI to remove friction so I can focus on what matters—strategy, voice, connection. Here’s how:
The Philosophy: Automation Over Inspiration
Content creation isn’t about inspiration; it's about removing obstacles. My goal is to automate the process without losing soul.
The Tech Stack: Why These Tools?
Simplicity rules:
Content Strategy
- OpenClaw: Manages three brands, ensuring context and brand voice consistency.
- Claude: Primary writer with natural voice, perfect for deep dives.
- Gemini: Scours web for relevant data, feeding Claude.
- n8n: Connects everything.
The Workflow: Step-by-Step
Here’s my 15-minute Tuesday routine:
Step 1: Trigger (n8n) Set up an n8n workflow to run every Monday at 9 AM, starting OpenClaw's protocol.
Step 2: Scrape (Gemini) OpenClaw passes keywords to Gemini, which gathers top stories from RSS feeds, Twitter/X, industry news, and Reddit.
Step 3: Draft (Claude) Gemini’s data flows back through OpenClaw to Claude. Pre-loaded templates ensure brand-specific tone.
Step 4: Review (Human-in-the-Loop) Quick read-through for tweaks. Not writing; curating.
Why This Matters
Step 5: Distribution (OpenClaw) Final HTML pushed to email provider, segmented and A/B tested.
Why This Works
Shared logic, distinct execution. OpenClaw ensures context, letting me focus on growth or riding.
The Mindset Shift
AI isn’t a replacement; it’s like having a suspension fork—absorbs the bumps so you can stay focused.
Ready to Scale?
The Automation System
Stop waiting for inspiration and build an engine that scales with you.
[Join OpenClaw Today and Automate Your Content Empire]